Sunday, 27 March 2016

Adidas vs Lotto on youtube



Adidas has 356,035 subscribers on YouTube. Their main videos right now are related to their contest here to create. People from all around the world, famous or infamous, have joined this contest and their videos are available on their official YouTube channel. Other videos include the following categories: sports, advertisements, new product lines, etc. The most successful video include


This video is most popular because they got many football superstars in one advertisement to promote a certain aspect of their products.

Second most successful video is:


This video is popular because it is an inspirational video featuring L. Messi. Millions of people are his fans hence the video has all the elements to be popular.




This is lotto’s official YouTube channel with 855 followers. The videos are related to some product reviews. Some of the videos are also related to some sports events sponsored by them.

The most popular video on their channel is:


It has around 70000 views. It is very popular because it offers one of their unique creations. They are testing them in the video.

Second popular video is:

It has around 35k views. It is second viewed because is related to a football club’s four years plan which is very important to cub’s fans.

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